NPD Gone Wrong



"Failure isn't fatal, but failure to change might be" - John Wooden

Not all failure is a bad thing, although one might sucessfully argue that a toothpaste brand and lasagne is not exactly an optimal brand synergy mix.... This brilliant musuem reminds us of the good, the bad and the ugly. So the next time you are in downtown Helsingborg, Sweden this venue should never fail to entertain and inform...http://museumoffailure.se/#museum